White-Label Model

The arrangement

  • Microsoft is the brand on the workshop. Frontier builds and delivers it under Microsoft’s approval.
  • Consulting firms (e.g. PwC) are the customers/learners. Their people earn the credential; the firm uses “Frontier Certified” as a distinction.
  • Frontier Engineering engineers teach every session (for now). Frontier may be invisible or “delivered by” — TBD (^q-021).

Brandable assets

Build so the brand is a swappable layer from day one (Microsoft today; possibly firm-co-branded or other vendors later):

  • Slide master per Microsoft brand guidelines — get their template/brand kit early
  • Course platform theme + domain → Frontier Engineering Digital Learning
  • Certificate / badge — issued by Microsoft (^q-015); we supply completion/assessment data in whatever format their issuing system needs
  • Lab repos, sample company, facilitator guide in neutral voice

What the Microsoft agreement must cover

  • Approval workflow and turnaround for content and updates (^q-016)
  • Brand/trademark usage rights; “delivered by Frontier Engineering” attribution?
  • Who owns the content IP; can Frontier reuse it outside Microsoft?
  • Credential governance: Microsoft issues. Still to settle: who records assessment results, data handoff, firm-level usage rules (^q-017), renewal (^q-023)
  • Commercials: per-cohort fee, Microsoft funding programs, firm-paid seats (^q-020)
  • Lab tenancy and cloud cost responsibility (^q-009)
  • Exclusivity (Frontier sole provider? territory?)
  • Whether designation ties into Microsoft partner programs (specializations, Solutions Partner) (^q-013)

What the consulting-firm agreement must cover

  • Nomination/eligibility of participants (^q-019)
  • Firm-level designation rules and how they may use it in marketing
  • Client-confidentiality rules if real client work is used in a deployment phase
  • Lead handling: does Frontier get FDE work from firms? (likely sensitive — they’re also potential competitors)